• PHOTO BY JAMES JOHN JETEL
  • PHOTO BY JAMES JOHN JETEL
  • PHOTO BY JAMES JOHN JETEL
  • PHOTO BY JAMES JOHN JETEL
  • PHOTO BY JAMES JOHN JETEL
  • PHOTO BY JAMES JOHN JETEL

Creating a prototypical design that allows individual bank branches to reflect the palette and culture of their neighborhood.

Broadway Branch
MB Financial Bank
Chicago, IL

MB Financial Bank’s Broadway Branch, located on North Broadway in Chicago’s Edgewater neighborhood, is the first branch to fully adopt the prototypical design concepts developed by Wight & Company for use at multiple locations. The new branch building was designed to the prototypical standards, but is flexible to respond to evolving banking trends and customer needs. The interior of the Broadway Branch is a visual display of the ‘heart’ of the company—its mission to be customer focused. Elements such as dual-sided video screens, movable workstations, and a community wall graphic support MB Financial Bank’s desire to communicate its brand, dedication to the community, and its focus on the customer.